Have you ever wondered, "Do I need a website for my business?" If so, you're in good company. While many entrepreneurs and small businesses don't see the value of having a website, there are several reasons why one could be vital to growing your business. In this post we’re going to discuss what you need to know about creating a website for your business so that you can decide whether it's right for you!
Almost everyone is looking for businesses online now.
If you're thinking about getting a website for your business, it's important to realize that almost everyone is looking for businesses online now.
People are more likely to buy from businesses they trust, and the internet is the most popular way to research a business before deciding whether to buy something from them. In fact, over 80% of consumers say they search online before making a purchase decision.
Having a website can add credibility to your business, helping you get an edge over the competition and make customers feel more comfortable doing business with you. You can use your site as another channel through which people can find out more about your products or services: by listing contact information and hours of operation on it; providing links to your Facebook page; adding testimonials from happy customers; posting relevant news updates from time-to-time; sharing helpful advice articles written by staff members who specialize in specific areas (e.g., social media marketing). A well-designed website may even drive traffic back into brick-and-mortar stores if people become interested after seeing what's available!
A website is your business' online home, so it should look professional and represent the best parts of what you do. When people search for your business, they'll see that you have a website and know that you're an established company with a physical location as well. They'll trust that you are who you say you are because they can visit your site directly rather than relying on reviews from other customers or websites like Yelp.
A website helps you show up in local search.
If you haven’t already heard, local search is a powerful tool that helps people find businesses in their area. It’s basically like Google, but for local businesses.
Local search works by allowing potential customers to search for your business name or address on an online map. And when someone does a local search on their phone, they can get directions from one place to the next including the route from where they are now to where they want to go.
This means that even if someone doesn’t know exactly where your business is located (or even what it looks like), they can still find out if there's one near them and get directions with just a few clicks!
You can establish yourself as an expert and build trust with a good website.
Your website is a great way to establish yourself as an expert and build trust with potential customers. You can use your website to show what makes you different from the competition, why they should hire you, and how you will help them.
- Showing your expertise
- Building trust with potential customers
- Providing information about your business
- Showcasing past projects and testimonials
How to purchase a domain.
Once you’ve chosen your name, it’s time to register a domain name for your website by visiting our domain name service. A domain is the address that people will visit when they want to view your website. For example, you could use “www.mystorename.com” as a part of your brand identity and web presence—but there are also other options like ".com", ".net", ".org" or even ".biz".
Don't forget: if someone searches online for "mystorename", they may find another website that has taken up that exact same name. Be sure to check if the domain name is available by visiting Registry Australia’s domain search tool. If it's not available yet, no worries! You can start thinking about alternative names until one pops up that suits you best! When purchasing a domain from us we'll give you your first 3 months of hosting for free!
How to set up web hosting.
Setting up web hosting is easy. First, you'll need to choose a web host. This is simply the company that will provide you with the storage space and bandwidth required to host your website files, as well as providing access to all the necessary equipment needed to make them publicly available online.
You can choose from a range of different types of web hosting plans, depending on how much storage you require or how many visitors your site gets each month. Browse our various plan options here.
Once you've picked out a plan that works for you, visit this page where we'll help guide through setting up your account with nothing more than some basic information about yourself and what kind of website it would be best suited for.
Using a website builder.
If you want to build a website, but aren't sure how to do it yourself, the quick and easy solution is to use a website builder. This will allow you to create your own site without needing any coding or design skills. You can choose from different templates and then customize them however you'd like! It's also much cheaper than hiring an expensive designer—and it can have good results!
If this sounds interesting, visit our website to learn more about our website builder and its capabilities. You can try a free demo, or you will have access to the full website builder for free if you've purchased a hosting plan from us.
Create a stronger brand identity with your own website design.
A well-designed website should be a reflection of your business. The same goes for any other marketing material—anywhere you represent yourself, how you look and feel should be a cohesive brand identity. By creating your own website, you get to decide how it all fits together.
If you use your logo on all communications and promotional materials, it’s important that it appears the same way on your website as it does elsewhere. The colours must be consistent—you don’t want some people thinking about blue when others think about red!
You should also consider using the same typeface on all written material so that everything looks like part of one family; if possible, choose one font from which every other typeface is derived or inspired by (like Helvetica or Arial). This will help prevent users from becoming confused about what kind of information each section contains or where they need to click next during their journey through your site.
Similarly, ensure images used throughout are consistently styled in terms of lighting and colour balance—this will give them cohesion with each other and make them easier for viewers' eyes to follow across pages without being jarred out of focus by mismatched styling choices along the way.
Visit Registry Australia to get started.
Visit Registry Australia to register your business name, ABN, and domain all in one place.
Our team can help you with everything else needed to get started with your own website, including:
- Domain availability search, purchase, and management
- Hosting packages
- Quick and easy website builder (Free with hosting plans)
A website is a great way to show the world what you have to offer. It can help you attract new customers, establish yourself as an expert in your field, and build trust with potential clients. If you’re ready to get started on building your own website, use our guide above to help plan things out before diving into code! Get in touch with any questions, we're happy to help.