Direct .AU Registrations are coming!

Australia’s Domain Name Policy Reform and Direct “.au” Implementation Plan is nearly here!

Toward the end of this year, auDA intends to launch Direct .AU Registration in the Australian domain name space.

This means you will be able to register domain names in .AU directly (such as “example.au” as opposed to “example.com.au“).

Under the proposed eligibility rules, a registrant of a .AU domain name must simply have an “Australian Presence” whilst COM.AU and NET.AU domain names will see more flexibility in being able to be bought and sold.

Australia’s move mirrors a global trend on allowing second level registrations with both the United Kingdom and New Zealand recently allowing registrations at the second level with .uk and .nz.

We will talk further about how Registry Australia can assist you in securing your exact match Direct .AU domain name over the next few weeks.